LAB415 Presents: Unlocking Efficient Organic Growth (Shortened Version)
Event Speakers:
Andrew Shotland, CEO, Local SEO Guide
Andrew Shotland is the Founder and CEO of LocalSEOGuide.com, a reputable SEO consulting agency with 15 years of experience. They specialize in providing SEO audits and consulting services to multi-location brands, local retailers, media, e-commerce sites, agencies, and anyone needing website optimization. With a diverse portfolio, Andrew has worked with both major industry giants like Walmart and Roblox, as well as smaller, emerging brands. Prior to his role at LocalSEOGuide.com, Andrew served as the General Manager of NBC.com, where he gained recognition for his innovative "Hey, you watching TV, go to the Internet now" campaigns. In addition to his accomplishments, Andrew also co-founded BayAreaSearch.org and is a respected member of the LocalU Faculty.
Tricia Mifsud, Principal Consultant, Athena Communications
Tricia Mifsud is a seasoned strategic communications executive with 25 years of experience in both B2C and B2B sectors, working with start-ups and public companies alike. With her expertise, she assists companies in developing their brands, shaping markets, and enhancing their reputations while effectively showcasing customer value to gain wider endorsement and market share. Tricia's extensive background covers various communication domains, including brand, corporate, consumer, internal communications, product/platform, social media, and marketing initiatives. Previously, Tricia was the head of communications at Roku for 10 years and held senior roles at Edelman. She is currently the principal consultant at Athena Communications.
Lina Thunberg, Sales Team Lead at Bambuser Americas
Lina Thunberg, Sales Team Lead at Bambuser Americas, is a seasoned sales and video commerce expert. Her career began in Sweden, and she has consistently focused on e-commerce and driving online business growth for European companies. With almost four years of experience in the burgeoning SaaS and video commerce industry, she now leads the US Sales team in New York, working with renowned companies like LVMH, Dick's Sporting Goods, and Macy's to shape their digital commerce success.